The Hair Games

Event -

The Hair Games – The Sequel

Those present at the first edition of The Hair Games not only felt the vibes, but also saw the great potential of this top event of the hairdressing sector. The many positive reactions and the wide media coverage motivated us to create an even stronger edition in 2019. The Hair Games is not an exhibition, it is so much more. The focus is on The Games. With a number of renowned national and international competitions, we challenge our top talents to perform at their best. To cap it all, we present The Hairdresser of the Year to press and public. The Hair Games, organized by, puts the hairdressing profession in the spotlight for two days. For hairdressers, it will be the opportunity to discover the newest trends and techniques and innovative products. Moreover, we put extra focus on the wide range of courses that helps our hairdressers to become the best in Europe. And last but not least, this edition goes beyond national borders as we host the first European congress for hairdressers during The Hair Games.



- The Wall of Fame

This photo contest is a real talent competition, giving hairdressers the opportunity to inspire each other and to discover the newest trends. Diverse categories ensure a various field of participants.

- Startech’s Preselection

During The Hair Games, organizes in collaboration with WorldSkills Belgium the national preselection for the world championship for technical and manual trades. This prestigious competition takes place in August 2019 in Kazan, Russia. To make it to the final, the participants have to show their best technical and artistic skills during three tests.

- Start-up battle

Student hairdressers will be challenged as a team in three tests: Looks, Business and Marketing. Meet the top talents of the future during this unique school battle.

- The Hairdresser of the Year

For the first time in Belgium, The Hairdresser of the Year will be revealed at The Hair Games. To compete for this prestigious title, the finest Belgian hairdressers will demonstrate their exceptional artistic talents during the show on Sunday evening.



For two days, national and international exhibitors will showcase their services, techniques and products. For hairdressers, it will not only be the opportunity to discover all the new products, but also to meet their suppliers, partners and colleagues, all in one place. The Hair Games aspires to bring notoriety and renown to its exhibitors and their brands, but also a lot of new customers, press attention and many professional contacts.



On the culinary side, visitors will be delighted during the opening brunch and the festive Dinner Party with shows presented by top hairdressers. The winner of The Wall of Fame and The Hairdresser of the Year will be announced on Sunday. To end the evening in style, we are hosting a fabulous afterparty for the entire sector.



New to this edition: for the first time we organise a European congress for the hairdressing sector at a top event. Since July 2014 Belgium assumes the Presidency of Coiffure EU (European association of employers’ organisations in the hairdressing sector) and since 2016 the Secretariat. Coiffure EU does not only provide a forum for discussion of affairs which are important for the hairdressing sector in the European countries. It also contributes to promoting economic and labour relations between member organisations. Furthermore, Coiffure EU represents the European hairdressing sector in the European Union and the EFTA (European Free Trade Association) and attaches great importance to the social dialogue with all the social partners.

Participants to the congress are invited to visit The Hair Games on Monday, January 28. Afterwards, they can enjoy a three-course dinner which is included in the price. The congress takes place on Tuesday, January 29.


Brussels Kart Expo

This year, we chose a brand new location for the event. Brussels Kart Expo is the perfect place, strategically located next to the E40 and the Brussels ring road and having a large adjacent parking.


Brussels Kart Expo

A. Gossetlaan 11

1702 Groot-Bijgaarden


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